Informative vs Decorative: The First Decision
Decide whether an image needs words at all.
The First Question
Before you write a single word of alt text, ask one thing: does this image add meaning, or is it just there to look nice?
Two Buckets
Every image falls into one of two buckets: informative images that carry content, or decorative ones that are pure visual polish.
All lessons in this course
- Informative vs Decorative: The First Decision
- Writing Alt That Conveys Purpose, Not Pixels
- Empty alt and the Hidden Decorative Image
- Complex Images: Charts, Maps, and Long Descriptions