The SaaS Subscription Business Model
Explore the economics and metrics that define SaaS as a business: recurring revenue, churn, MRR, and the unit economics that shape architecture decisions.
Software as a Recurring Service
SaaS sells access, not a one-time license. Customers pay a recurring fee for hosted software, which reshapes revenue, product, and how you measure success.
Recurring Revenue
SaaS earns recurring revenue, not one big sale. Two terms to know: MRR (monthly) and ARR (annual, roughly MRR times 12).
All lessons in this course
- What is SaaS?
- Monolith vs. Microservices
- Cloud Native Principles
- The SaaS Subscription Business Model