Product Analytics & KPIs
Utilize data analytics to track key performance indicators and inform product development decisions.
Intro to Product Analytics
Welcome! In this lesson, we'll dive into Product Analytics and Key Performance Indicators (KPIs). These are essential for understanding how your AI SaaS product is performing and making smart decisions.
Think of them as your product's health monitor and navigation system.
What are Product Analytics?
Product analytics is the process of collecting, tracking, and analyzing data on how users interact with your product.
- It tells you *what* users do.
- Which features they use (or ignore).
- Where they get stuck.
- How often they return.
For AI SaaS, this helps you understand the real-world impact of your AI features.
All lessons in this course
- Subscription Models & Pricing Tiers
- User Acquisition & Retention
- Product Analytics & KPIs
- Reducing Churn in AI SaaS